On June 26th, 100 days before the 28th edition of the show, the Monaco Yacht Show launched it’s countdown with an exclusive cocktail reception at the Monaco heliport. One hundred guests including partners, exhibiting companies and private clients of the show were in attendance to discuss their participation in MYS2018, which promises to be a new and exceptional edition with the most outstanding superyachts on the planet exhibiting in Port Hercules.
Earlier in the evening Gaëlle Tallarida, General Manager of the MYS, held a press conference in which the show actions to attract future superyacht clients were presented.
Gaëlle Tallarida highlighted the projects reserved for private customers who will be visiting the show. The MYS VIP visit program and the public relations events hosted abroad to promote the show and the superyacht industry to a high-profile audience were included, as well as the Monaco Yacht Summit and the Sapphire Experience.
The 3rd edition of the Monaco Yacht Summit will be taking place on the eve of the show, 25th September. The event is attended by a delegation of pre-qualified participants interested in embarking on a yachting experience. The Summit includes mini-lectures and discussions with a panel of notable experts in the yachting industry, examining the questions future yacht buyers and charterers should be asking to ensure success in their ventures.
Developed by the Monaco Yacht Show this year, the Sapphire Experience is reserved exclusively for future superyacht charterers and owners to experience superyachting. With private visits of the show’s most magnificent superyachts, a VIP Monaco Bay boat visit, evening receptions of the show’s partners, lunch at the MYS official restaurant and the benefit of the VIP services during the show the Sapphire Experience promises to give a truly memorable first time superyachting experience.
The all new configuration for the 2018 floating exhibition, displaying 120 superyachts was also unveiled at the event. The superyachts on display this year average in length at 49 metres. Of these 120 yachts there will be around 40 new luxury yachts making their debut at the show. On the quays the exhibition areas will be dedicated to the yachting and luxury sectors, as well as thematic areas related to the superyacht lifestyle such as the Car Deck, Tenders & Toys and Starboard is back for it’s second time at the show. A brand new area will be introduced for MYS 2018, the Art Pavillion will be dedicated to the exhibition of sensational art works.
For more information about the show head to www.monacoyachtshow.com