Curated Beach day packages for superyachts launched at MYS 2019

A joint project between innovative leaders FunAir and Superyacht Tenders and Toys has seen the launch of three fully curated Beach day packages for superyachts at Monaco Yacht Show.

The project comes following an upsurge in orders from a number of popular charter yachts and brings together a wide range of products essential for providing guests with a 7* beach lifestyle when venturing ashore for the day.

The superyacht lifestyle now reaches past the rails of the yachts and onshore experiences and the yachts toy box have become increasingly important for charter guests and owners. There are so many elements to coordinate when creating the perfect beach experience and both FunAir and Superyacht Tenders and Toys have received many enquiries from yachts seeking a beach day package including everything from luxury shade options and tiki torches to inflatable furniture and water toys, robust BBQ solutions and music systems.

The three packages comprise of the Beach Club Day package, the Beach Club Experience package and the Beach Club Lifestyle package

Time is in short supply for superyacht captains and management companies, so FunAir and Superyacht Tenders and Toys worked together to curate the beach day packages for superyachts which combine everything the yachts need, without the headache of browsing through hundreds of options, and with the assurance that each item has been tried and tested to make sure it lives up to the quality that their superyacht clientele expect.

To find out more about the Beach day packages, and to request a brochure email info@sytt.co or visit the Superyacht Tenders and Toys website.

FunAir Toy Island

Find your Fun with the FunAir Toy Island

The FunAir Toy Island is a brand new yacht inflatable which will be launched at this year’s Monaco Yacht Show which runs from 25 – 28 September in Port Hercule.

FunAir Toy Island
FunAir Toy Island

The Toy Island is designed to dock a variety of watercrafts and can be attached to a superyacht as an extension of the swim platform or tethered to trail behind. Alternatively, it can also be tethered from a beach or jetty and used to securely dock watercrafts during beach days.

Along with the usual Jet Skis the Toy Island is engineered to fit foiling boards and sailboats that have fins. It features a V shape indent which allows the user to moor their e-foil or foiling sailboat close to the Toy Island with the fin sitting safely in the V.

FunAir Toy Island
FunAir Toy Island

The Toy Island can hold four Jet Skis or sailing dinghies, two SeaBobs, two eFoils, Jet Surf or SUPS and several guests. It features a central seat so owners and their family can sit down to rest between activities, swap safety gear, add flippers or wait for other guests. Guests can easily walk up and out of the sea thanks to the FunAir Sea Stairs included on each Toy Island.

All FunAir products including the Toy Island are designed to pack light and tight and are easy for crew to deploy. The packed dimensions are 120 x 80 x 40cm, with a weight of 105KG. Inflated the Toy Island measures 6m x 6m at its largest points.

Visitors to the Monaco Yacht Show can see the Toy Island deployed on the water outside the Captains and Crew Lounge, next to the Monaco Yacht Club. FunAir are an official partner of the show and have exclusive use of the in water display and dock area at the C&C Lounge. They will also have their beach set up with loungers and day bed set up on the dock for visitors to come and relax during the show.

To find out more about the FunAir Toy Island email yachting@funair.com or visit www.funair.com/collections/all-products/products/toy-island

Lanzarote Superyacht Destination landscape

Why Lanzarote has become a popular superyacht destination

Year round sunshine, exotic landscapes and exhilarating water sports conditions are not the only reasons to visit this newly popular superyacht destination.

The Canary Island of Lanzarote is perfectly placed en route from Europe to the Caribbean and is the closest land to the Atlantic crossing. Three luxury marinas and the Tourism board on the island have partnered to form Lanzarote Superyacht Destination having extended their superyacht services and shipyard facilities to accommodate superyachts up to 110 metres.

Lanzarote Superyacht Destination Marina Rubicón
Marina Rubicón

Long and short term berthing is available and the experienced shipyard can accept extensive refits and repairs, meaning the island is already earning a solid reputation within the yachting community.

Always a popular destination for the sailing community who like to take a break and source provisions before sailing to America or the Caribbean, Lanzarote is celebrated for the near perfect year round climate and water sports conditions as well as having excellent tax benefits.  

Lanzarote Superyacht Destination Marina Lanzarote
Marina Lanzarote

Three established luxury marinas each with its own personality and selection of world-class restaurants, bars and international stores provide a total of 1368 berths and 34 convenient superyacht berths.

The recently upgraded shipyard now has hoisting facilities that include a giant 820-tonne travel lift, over 20,000m² of yard area, two deep keel pits and a range of specialist services.

Lanzarote Superyacht Destination Marina Caleros
Marina Caleros

In 2015 Lanzarote was the first destination to receive Biosphere Responsible Tourism certification as a fully sustainable destination. The eco-friendly culture is ingrained into daily life on the island. You will be offered sustainable alternatives to most throw away items, provisioning can be done with minimal packaging, and for those yachts staying a while for a refit or repair, there is no better place to research and find materials that sit well with your own green policies.

Lanzarote has a gentle and temperate year-round climate, protected from major weather systems, making access for yachts easy throughout the year. The small amount of annual rainfall brings a welcome advantage for completing external painting or lengthy varnishing jobs, and offers ideal conditions for experiencing some of the curated superyacht island experiences now available.

Visiting the unique national parks full of extinct volcanoes should be high on your to do list, as well as enjoying some of the best windsurfing and kitesurfing conditions in the world. Perhaps shopping at Dolce and Gabbana or Gucci without leaving the marina is more your bag, or having your own private tour of the most unusual vineyards you will ever have the pleasure of visiting.

Lanzarote Superyacht Destination Papagayo beach
Papagayo beach

The foodies amongst you will find Spanish and South American dishes intertwined with traditional berber recipes and elegant Mediterranean flavours.

Bib Gourmand restaurants blend world cuisine with traditional favourites that focus on locally sourced, organic ingredients and deliver simple dishes that are all about the taste and less about the ceremony.

The local white wine is truly outstanding and really must be tasted. The volcanic soil brings a uniquely fertile taste and the island has a number of hugely successful vineyards. The local cheeses compliment this wonderfully and are a delicacy in their own right. Delicious craft beers are a recent development with several emerging breweries creating beers each with their own personalities.

We could go on… and on. Find out more about this delightful and welcoming superyacht destination on their new website www.lanzarotesuperyacht.com or email info@lanzarotesuperyacht.com for further information and bookings.

This wonderful destination will be hosting a celebration during Monaco Yacht Show at booth DS1 just inside the entrance closest to Rascasse. Please join the team and share their famously delicious Lanzarote wines and cheese, complimented with music played by world class DJs. The celebration starts at 17:00 on Thursday 26th September. See you there!

Fort Lauderdale International Boat show

What’s new at the 60th Fort Lauderdale International Boat Show

The Fort Lauderdale International Boat Show (FLIBS) will celebrate its 60th anniversary this October, and promises to be bigger than ever. Opening on October 30th, the show will feature a fleet of superyachts, sport fishing vessels, go-fast boats, submersibles and everything in between.

Fort Lauderdale International Boat show
Fort Lauderdale International Boat show

New this year:

  • The Superyacht Village – a special area dedicated to superyachts and superyacht enthusiasts. The Superyacht Village can accommodate yachts measuring up to 400 feet and comes complete with a 3.5 acre on-land exhibition space. It will house exhibits by renowned shipyards and manufacturers of yacht toys including personal submarines, helicopters, exotic automotive and other luxury items which compliment the superyacht lifestyle.
  • The Superyacht Village will be located at a new site, ‘Pier South‘. This new location expands the show to a total of 3 million square feet, all connected by a network of water and ground transportation.
  • The Windward VIP Club will have a spectacular new on-water location in the heart of the show at Bahia Mar. This new on-water VIP experience will feature an arched tent with outdoor terraces as well as a luxury premium open bar and gourmet food offerings and a Cigar Lounge presented by Delta Private Jets. the Windward VIP Club will host exclusive experiences including wine tastings, the show’s signature Gosling’s Rum Dark & Stormy Island Bar, and events by Delta Private Jets and Ulysse Nardin.
  • Mansion Yacht is the first yacht made entirely of stainless steel and will be docked behind the Windward VIP Club for exclusive guests to enjoy. The yacht measures 84 feet in length and 40 feet across and has four hydraulic legs allowing it to stand up in the water. Tours and events at the Mansion Yacht are by invitation only. Please book your tour or event now by visiting the Mansion Yachts website.
  • 262 foot Excellence is the newest superyacht in the show and will be on display at the Superyacht Village. FLIBS marks only the second appearance of Excellence since its debut in May.
  • The Superyacht Village will also host the Sunset Soiree, the second annual Best Yacht Chef Competition. Be sure to be there on Friday 1st November at 7pm to witness the world’s leading yacht chefs in gastronomic battle.
  • The NBC Sports Network will once again feature a one hour special giving a behind-the-scenes look at the Fort Lauderdale International Boat Show. The program will also reveal the winner of the ‘Best in Show‘ award for the most innovative new boat model design on display.
Superyacht at FLIBS Boat Show

This year’s show will feature over 1,500 boats and 1,200 exhibitors, with more than 110,000 visitors from around the world expected to attend. FLIBS spans seven waterfront locations across three million square-feet of exhibit space, including the Bahia Mar Yachting Center, Hall of Fame Marina, Las Olas Municipal Marina, Hilton Fort Lauderdale Marina, Pier Sixty-Six Marina, Pier Sixty-Six South, and the Greater Fort Lauderdale/Broward County Convention Center.

About The Fort Lauderdale International Boat Show
Owned by the Marine Industries Association of South Florida (MIASF) and produced by Informa Markets, the Fort Lauderdale International Boat Show (FLIBS) is recognized as the largest in-water boat show in the world.

For more information, visit FLIBS.com.

The Superyacht Report Magazine front cover

Sarrah Macey writes guest column for The Superyacht Report

I love to write. I don’t mind if it’s a blog, news story, social media post, website copy or some editorial. Wordsmithing is definitely my favourite part of the job and I was thrilled to be asked by The Superyacht Group to be a guest columnist for the owners section in the latest edition of The Superyacht Report magazine.

As this was the Tenders and Toys edition I of course waxed lyrical about my favourite superyacht toy manufacturer FunAir and it was a great opportunity to explore the safety benefits that many of their products provide.

It’s an unusual combination, fun and safety, but when you dive deeper they really should go hand in hand. To allow yacht owners, their family and guests to enjoy their floating haven to the fullest, safety first should be paramount for Captains and crews. The fact that FunAir design and engineer their products to be as safe and easy to use as possible for both the guests, and the crew setting everything up, is a testament to the positive ethos and innovative thinking behind the brand.

I’m sure you all have a subscription and are enjoying your copy of the magazine featuring my column, but if you don’t you can get digital and paper copies via this link.

https://shop.thesuperyachtgroup.com/subscriptions

I promise it’s definitely worth a read!

Now.. About that pie

As much as I love to write, I do find it harder to write about myself. Funny really. I can pump out page after page of (I think) interesting prose for our superyacht business clients, but when The Superyacht Group asked me to come up with four interesting facts about myself, I found myself stuck after the first one. I suppose making a pie for the Queen of England is a pretty hard act to follow – Find me at one of the boat shows and I will fill you in on that story – but the process has encouraged me to research the psychology behind it being harder to write about yourself than others.

Everything we do at Global Superyacht Marketing from graphic design and video editing to social media, building websites and writing copy is based around how the superyacht community think and what motivates them, so it will be interesting to reflect on how we can use this to further support our clients.

I would love to hear your thoughts and feedback on my column so if you would like to get in touch you can reach me at sarrah@globalsuperyachtmarketing.com

Thanks

Sarrah Macey
Founder of Global Superyacht Marketing

View of superyachts across the harbour at MYBA Charter Show

2019 MYBA Charter Show Success

The 2019 MYBA Charter Show has set new records and raised the bar once again in it’s popular Barcelona destination. During the recent yacht show it was announced that OneOcean, Port Vell will continue to host the international event for at least the next two years. A decision celebrated by all those in attendance.

There were 60 yachts on show with a total L.O.A. of 2,652.92m and an average L.O.A. of 44,21 m. The total gross tonnage was 29,464.7 with an average gross tonnage of 491,07. The accumulated charter rate was €11.486.500 and the average charter rate was €194.686.

Exhibitor stands were manned by 502 dedicated members of staff, with 138 of them belonging to MYBA’s list of “Loyal Exhibitors”. The total number of attendees was 2,074 of whom 518 were charter brokers and central agents. 167 were MYBA Members. 616 Captains and crew worked tirelessly to ensure that everything was shipshape and 65 members of the press including the GSM team were there to document the event.

The 2019 MYBA Charter Show continues to evolve and develop with a new and improved hospitality lounge and interactive competitions and seminars that were very popular with the crews in attendance. It was a pleasure to work with everyone who was a part of the show and we look forward to seeing you again at OneOcean Port Vell in 2020!

Crew of a superyacht sat on the aft deck

To contact MYBA please visit www.mybashow.com

If you need support attending MYBA Charter Show or any of the international superyacht shows click here to find out how the team here at Global Superyacht Marketing can help you.

FunAir inflatables on MY Sirocco

Superyacht Tenders & Toys launches eco-friendly watersports toy rental service in the Mediterranean

Leading independent tenders and toys consultancy expands European offering.

This month, Queen’s Award winner Superyacht Tenders & Toys (SYTT) has announced the opening of its new superyacht toys rental division in Monaco. The move comes in response to rising consumer demand and offers the company a base outside of the UK in the midst of uncertainty surrounding Brexit.

RS Aero foiling available from Superyacht Tenders and Toys

Open for business from spring 2019, the new department will specialise in eco-friendly rentals, including FunAir exclusive inflatables, RS sailing dinghies and electric toys such as the Seabob, Lift eFoil and bikes. Based in Monaco, SYTT’s rental service will be managed by Roxane Ducruet. Having worked in the yachting industry for a number of years, Roxane has a wealth of experience and a wide network of contacts having lived in Monaco her whole life.

SYTT managing director Josh Richardson commented, “With charter guests increasingly coming to SYTT to hire the latest and greatest watersports toys, investment into a Mediterranean rental outlet is the natural next step for the company.

“We have been supplying other rental operators throughout the Mediterranean for a long time, so it is a logical move to bring it in-house. By managing the rentals ourselves, we can offer clients our usual efficient service and ensure they get the best products at the best price.”

Josh continued, “Roxane is motivated, knowledgable and well-connected; she is a great fit for SYTT and we are delighted to welcome her to the team.”

FunAir climbing wall and slide on MY Sicrocco

SYTT will ensure competitive rates with broker-friendly pricing and credits towards future purchases with the aim of building a repeat-purchase customer base. One-way rentals will also be an option, with SYTT collecting the toys from the charter end destination.

SYTT sales agent Roxane Ducruet added, “ All the rental toys on offer are either electric or inflatable, which is not only better for the environment but they are also much more efficient to maintain versus petrol-powered toys. With our next-day shipping service, we will be able to offer a choice of toys delivered to anywhere in the Mediterranean at short notice.”

The portfolio of products available to hire includes Seabobs, Lift eFoil boards, Radinn Jetboards, RS sailing dinghies, yacht slides and a selection of in-stock inflatables from leading superyacht specialists FunAir. Stand-out toys on offer also include Yacht Golf, Yacht Joust and inflatable sailboats.

FunAir yacht golf and joust available from Superyacht Tenders and Toys

John Courtney, MD of Yachting at FunAir commented, “We are delighted to be chosen by SYTT as their exclusive inflatables partner for this venture. Our in-stock inflatables regularly assist charter vessels with last minute requests from guests, now they will be able to rent or buy a full toy box from Roxane and the team which is fantastic.”

In addition to watersports toys, SYTT has a fleet of Nautique boats for rental worldwide. From April, a new Super Air Nautique 210 will be available for central Mediterranean charter, which comes in addition to two G23s in the Greece and Ibiza areas. For US and Caribbean based yachts, SYTT has a Nautique G25 based in Fort Lauderdale.

Find out more at:

www.superyachttendersandtoys.com

www.funair.com

Nick stood taking photographs in Iceland

New Creative Director appointed at Global Superyacht Marketing

Following three years of continued growth, we are delighted to announce the appointment of Nick Eaketts as our new Creative Director. Nick will head up our team of social media experts, Superyacht SEO specialists, designers, web developers, video editors and event managers to help us to deliver even more creative and strategic marketing solutions to our wide range of clients.

Nick has over 20 years’ experience in digital and traditional marketing, most recently in the role of Senior Marketing Executive with a market leading global company. Nick’s knowledge spans the entire spectrum of marketing activities from Google ad words and pay per click, to managing full service, cross-channel integrated campaigns. A talented photographer, designer and editor, he will support the fantastic existing team and bring valuable outside experiences and creative flair to GSM.

Sarrah Macey, CEO of Global Superyacht Marketing commented, “I’m thrilled with Nick’s appointment as Creative Director. Our portfolio of clients is growing every day, and this new appointment will ensure that we continue to provide the exceptional service that our clients expect. Nick’s knowledge and experience will also help us to provide a wider range of services to our customers and increase the return on their marketing activities.”

Nick has worked in the superyacht industry for the last two years and has previous experience working with UHNWI’s in the competitive horse racing sector. He understands the unique motivations and standards expected by the superyacht community and looks forward to working with GSM’s current and future clients.

Nick will be joining Sarrah at the MYBA Charter Show in Barcelona at the end of April and can be reached at nick@globalsuperyachtmarketing.com, on LinkedIn, or via www.globalsuperyachtmarketing.com

Global Jellyfish Bloom Won’t Ruin Our Ocean Fun!

Is the recent jellyfish bloom a global issue when it comes to enjoying a dip in the ocean?

You may have heard that over the last few weeks, beaches and swim spots in Queensland had to be closed due to 5000+ jellyfish stings being reported in January. However this is not just a problem down under, and this rise in jellyfish numbers is seriously starting to impact owners and guests wanting to take a dip in the ocean, whilst onboard their superyacht.

Jellyfish

The USA and Mediterranean saw numerous beach closures and jellyfish warnings during the summer of 2018. In June, 800 people were stung in a single week by moon jellyfish at beaches in Florida. That same month, 200 people a day were being stung along the Spanish coast, totalling thousands by the end of the summer, and beaches near superyacht destination Palma de Mallorca and sister island Ibiza were closed due to a huge increase in numbers of jellyfish.

Not ideal when you have charter guests wanting to enjoy a leisurely dip without the worry of bothersome sea creatures. What you need is a rapidly actionable solution to keep the smiles on their faces (and tips in your pockets!).

Enter: the most Instagramed superyacht accessory of 2018, the FunAir Beach Club Sea Pool. This inflatable sea pool with extended deck area, loungers for sunbathing and SeaStairs making it easy for guests to get in and out of the water and is a comfortable and safer way for guests to enjoy swimming out in the ocean during their superyacht experience.

MY Loon Beach Club Sea Pool

Launched in partnership with MY Loon in 2018, the Beach Club Sea Pool has received tens of millions of views on Instagram in just a few months due to a combination of design excellence, practicality and fun.

Captains Paul Clarke of MY Loon explained, “We have two charter clients returning just because of the pool. Guests love the additional space it provides to lounge out on the ocean, and the safety of being able to jump straight into the netted pool. The owner even said how amazing it is.”

The pool provides a tightly woven barrier to help keep jellyfish and sea critters out, with an enclosed area to prevent guests from floating away in the current.

As always with FunAir inflatable yacht products the pools can be completely customised to suit your needs and tastes. They offer a variety of pool configurations to fit the back of your swim platform or sit alongside your yacht, and splash pools for the little ones on the ship’s deck.

Nika K Beach Club Sea Pool

Sea Stairs can be added to make exiting the water easy and elegant. The addition of Wave Loungers that affix to the surrounding beach club pool deck give guests onboard the option of that ‘chilling out by the pool’ experience, and a great place to keep an eye on the kids. All Sea Pools come with swimmer assist grab handles and ropes, and each includes a FunAir electric pump.

The Sea Pool sizes and weights vary depending on the design and materials selected for your inflatable pool. Typical sea pools are around 5Mx5M and packed dimensions are provided so you best understand how to store your product. The Beach Club Sea Pool on MY Loon takes around 20 minutes to set up and take down.

FunAir also have a standard 3m x 4m Pool in their Quickship range, meaning it ships globally within 48 hours. Once it arrives, it can be setup and ready for use in 15 minutes and comes with a 3-year warranty.

To find out more about FunAir please visit www.FunAir.com, email yachting@funair.com or call +1 512 751 4276

Superyacht chefs at MYBA Charter Show

MYBA Charter Show 2019

Registration is open for the 2019 MYBA Charter Show which will be held from Tuesday 30th April until Friday 3rd May in One Ocean Port Vell Barcelona, and it seems like a great opportunity to share some of the early news reaching us about this years’ event.

There have been some strong hints towards a host of new names at the show that now kick starts the Mediterranean superyacht season. Yachts in attendance will be announced via the official MYBA social media channels, so be sure to follow them for updates here.

www.facebook.com/MYBA.WorldwideYachting

www.instagram.com/myba_worldwideyachting

On the exhibitor front, there is a “Loyal Exhibitor” scheme in place to offer well-deserved privileges to companies who have attended the show for at least 10 years prior to 2016 and at least once from 2011 to 2016. So, expect to see a number of familiar names and faces showcasing their products and services. It has also been confirmed that BWA Yachting will be the official sponsor for the third consecutive year. 

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A booth at MYBA Show

The Chef’s Competition will return this year with the challenge of preparing a vegetarian meal. In just 30 minutes, the participants will be preparing their best lacto vegetarian starters and desserts and a full vegan main course. We can’t wait to see what they come up with! Running in parallel will be a Table Service & Wine Pairing competition for the interior crew. For the second successive year the competition will be co-sponsored by Yachts International magazine and World Wine Services.

“All Hands On Deck” will also return for 2019, allowing the deck crew to get involved with some friendly competition. The premise is simple: the yacht is spending the whole day out at anchor, what original and ingenious ways can the crew find to keep the charter guests entertained? May the most creative team win!

Crew and guests at MYBA Charter Show

It’s shaping up to be a great event this year so we hope to see you there.

If you are yet to register for the MYBA Charter Show, the deadline is 16th March 2019 so be sure to visit mybashow.com for details.