The superyacht world still does a great deal of its business face to face. Boat shows, industry gatherings and product launches are where relationships are made, deals are started and brands are remembered. But showing up is only half the battle. Arriving without the right preparation, the right materials and a clear plan for who you want to meet is an expensive way to make very little impression.

Global Superyacht Marketing has supported clients at major international boat shows and events for over a decade, including securing the only in-water spot for a non-yacht builder at the Monaco Yacht Show for FunAir. We handle everything from stand design, branded materials and promotional items through to pre-show outreach, on-the-ground support and follow-up activity afterwards. We also carry out surveys and market research at events to give you valuable data you can act on long after the show is over.

See how we helped FunAir secure the only in-water display spot for a non-yacht builder at the Monaco Yacht Show in our FunAir case study.