Global Superyacht Marketing provides creative content marketing for businesses that want to access the superyacht community.
We combine knowledge and experience from a team of experts and offer bespoke packages to suit your business needs.
From spending an hour with you and offering advice on what direction your company should take, through to managing your full superyacht marketing portfolio, Global Superyacht Marketing is here to help.
We think commercially and act creatively; we provide real world solutions for you with genuine return on investment.
Our team
Sarrah Macey
Many of you will recognise our founder and CEO from boat shows around the world. Sarrah has worked in commercial marketing and events for 15 years with experience in the superyacht sector, destination marketing, luxury travel and the arts.
Expert consultant for social media, SEO, PR and boat shows, Sarrah likes to become part of your business in order to understand exactly how you work and advise the most effective marketing activity for you.
Nick Eaketts
Nick heads up our team of social media experts, superyacht SEO specialists, designers, web developers, video editors and event managers to help us to deliver creative and strategic marketing solutions to our wide range of global clients.
Nick has over 20 years’ experience in digital and traditional marketing. His knowledge spans the entire spectrum of marketing activities from Google ad words to managing cross-channel integrated campaigns.
Adrian Goodwin
Adrian heads up our social media department. He is an expert on where to find the superyacht community online and how best to communicate with them. Adrian truly is the king of creating exceptional social media content.
Using a carefully managed mix of paid for target adverts and organic engagement Adrian and the social media team build loyal and relevant followers that genuinely convert into sales leads.
Mike Wilson
Our resident website genius is best friends with Google and combines both the creative and technical elements of successful Search Engine Optimisation better than anyone we know, especially within the yachting industry.
Karen Brosnam
It’s hands on with Karen who heads up our event team. From risk assessments and leading focus groups, to sorting the paperwork around exhibiting at boat shows, serving champagne and cleaning up the mess at the end of the night!
Linda Hook
Linda is a regular at yacht shows around the world assisting with event photography, promotion, hosting and customer service. She excels in any scenario, from the finest royal gala to the rowdiest crew sundowner, and loves to be as helpful as possible.