PR & Media
The right story, in front of the right people
In the superyacht world, reputation is everything. The right coverage in the right publication can open doors that no amount of advertising ever will. But getting there takes more than a well-written press release. It takes genuine relationships with the editors, journalists and freelancers who shape opinion across the superyacht and luxury media landscape, and a clear understanding of what makes a story worth telling.
Global Superyacht Marketing has spent over a decade building those relationships. We write and distribute press releases, pitch features, secure editorial coverage and advise on where advertising spend is genuinely worth placing. When things get difficult, we handle crisis communications with the same care and discretion we bring to everything else, helping you protect your reputation and decide what to say, when to say it, and how. If your story deserves to be heard, we will make sure it is.
See how we supported Motor Yacht Loon through one of their most challenging periods in our Motor Yacht Loon case study.
The right message, in the right publication, at the right price
Knowing where to advertise is as important as the advertising itself. In the superyacht world, media budgets can disappear quickly into placements that look prestigious but deliver very little. We help you cut through that, giving honest advice on which titles, platforms and formats are genuinely worth your investment, and which are not.
Global Superyacht Marketing has spent over a decade building relationships with the key publishers and media owners across the superyacht and luxury space. We negotiate directly on your behalf to secure the best rates and placements, and manage your print and digital campaigns from brief through to reporting. If you are going to spend money on advertising, we make sure it works.